Karya Mahasiswa
MATTEL Company Review (English)
By wisnudewobroto at December 25, 2011 | 12:46 am | 1 Comments
What Is Mattel? Mattel is the largest toy company in the world, but our roots are much more humble. Mattel was founded in 1945 by Elliot and Ruth Handler, who worked out of their garage workshop in Southern California. Elliot, an aspiring inventor and designer, took out a loan to buy tools and began making picture frames. Not wanting to waste any material scraps, Elliot more...
Kentucky Fried Chicken Marketing Strategy (English)
By wisnudewobroto at December 25, 2011 | 12:37 am | 0 Comment
HISTORY KFC (formerly known as Kentucky Fried Chicken) is a trademark franchise of Yum! Brands, Inc., headquartered in Louisville, Kentucky, United States .Founded by Col. Harland Sanders, KFC is known mainly for his fried chicken, which is usually served in a bucket . Col. Sanders began selling fried chicken at his gas station in the year 1939 in Corbin, Kentucky which more...
